Sep 29, 2022  
2022-2023 Catalog 
    
2022-2023 Catalog
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ART 165 - Publication Design


Credits: 3
5 Studio Hours

Description
In this course, students study the synergistic relationships of typography and image for page layout and technical aspects of publication production. Industry-based assignments covered in the course include annual reports, promotional brochures, book cover design, magazine layout and specialty publications.
Learning Outcomes
Upon successful completion of the course, the student will:

  1. Utilize industry-standard page layout software to integrate type and image for singular and sequential page layout design.
  2. Apply industry-standard preflighting procedures for collection of images, fonts and digital files required for the printing or digital publication process.
  3. Critically evaluate editorial content.
  4. Typeset content that employs the syntax, usage, style and tone appropriate to academic disciplines and professional environment.
  5. Present ideas in an organized framework for peer critique sessions.
Listed Topics
  1. Page elements of editorial publishing to include typesetting headline, subheading, bylines, drop caps, copy, pull quotes, sidebar and data visualization
  2. Compositional theory-symmetrical, asymmetrical, rule of thirds, alignment and grid layout
  3. Page imposition prototyping and conversion of digital page layouts from reader to printer spreads
  4. Document setup, character and paragraph pallets, tabs, grids, guides, image placement and editing, color management, graphic creation, pagination, folding, folding setup, paper messaging and binding
  5. File management, prepress, preparing file for print/web and portfolio
Reference Materials
Instructor-approved text, software and resources

Adobe InDesign and Acrobat


Students who successfully complete this course acquire general knowledge, skills and abilities that align with CCAC’s definition of an educated person. Specifically, this course fulfills these General Education Goals:
  • Communication
  • Technological Competence
Approved By: Dr. Quintin B. Bullock Date Approved: 02/25/2022


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