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Dec 26, 2024
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MUS 172 - The Business of Music
Credits: 3
3 Lecture Hours
Description
This course provides an overview of the business issues encountered in the music industry. It covers music publishing, marketing and distribution; royalties, copyrights and licensing; recording contracts and artist representation; and entrepreneurship. Coursework includes discussion of the various career opportunities within the music industry.
Learning Outcomes
Upon successful completion of the course, the student will:
- Summarize the significant changes in the history of the recording industry.
- Explain the concept of intellectual property as it relates to royalties, copyrights and licensing within the music industry.
- Examine the relationship between record companies and the artists they represent.
- Evaluate various business strategies for publishing, marketing and distributing music.
- Compare various career opportunities within the music industry.
Listed Topics
- Music publishing
- Intellectual property
- Artist representation
- Music marketing
- Music careers
Reference Materials
textbook, CDs, internet
Approved By: Bullock, Quintin Date Approved: 05/19/2016
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