Jan 31, 2023
BUS 101 - Introduction to Business
3 Lecture Hours
This course provides a foundation in modern business and business practices including principles of management, marketing and human resource management. The operation of business in a free enterprise system, the government’s role in business and forms of business ownership are discussed.
Upon completion of the course, the student will:
- Identify the fundamentals of business organizations, their function, role and impact on the economy.
- Explain the importance of ethical standards and social responsibility in the business environment.
- Discuss the role of the Federal Reserve, monetary and fiscal policy in the managment of the economy.
- Describe the opportunities and barriers to international business and the strategies for participating in a global economy.
- Compare the major forms of business ownership.
- Describe the function of human resource management in an organization.
- Differentiate between the various marketing strategies.
- Business and its role in a global society
- International business
- External business environments
- Business ethics and social responsibility
- Forms of business ownership
- Principles of management
- Human resource functions
- Principles of marketing
- Accounting: financial statement basics
- The public market
Supplementary materials such as study guides, videos, handouts and library resources.
Students who successfully complete this course acquire general knowledge, skills and abilities that align with CCAC’s definition of an educated person. Specifically, this course fulfills these General Education Goals:
Approved By: Dr. Quintin B. Bullock Date Approved: 4/24/2020
- Critical Thinking & Problem Solving
- Culture Society & Citizenship
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