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Dec 26, 2024
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2017-2018 Catalog [ARCHIVED CATALOG]
Bachelor of Science Marketing
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IUP courses are offered on a rolling basis and the starting sequence may differ depending on the semester of enrollment All IUP Courses taught at Boyce Campus.
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IUP Courses Suggested Sequence
Junior, First Semester
(Please review additional CCAC requirements also)
- MGMT 330 Production and Operations Mgmt. Credits: 3
- MKTG 321 Consumer Behavior Credits: 3
- QBUS 215 Business Statistics Credits: 3
Junior, Second Semester
(Please review additional CCAC requirements also)
- MKTG 421 Marketing Research Credits: 3
- MKTG 430 International Marketing Credits: 3
- MKTG 431 Business to Business Marketing Credits: 3
- MKTG/MGMT Elective Credits: 3
Senior, First Semester
- BCOM 321 Business and Interpersonal Comm. Credits: 3
- FIN 310 Fundamentals of Finance Credits: 3
- IFMG 300 Info. Systems: Theory and Practice Credits: 3
- MKTG 435 Professional Selling and Sales MGMT. Credits: 3
Senior, Second Semester
- MKTG 450 Marketing Strategy Credits: 3
- MGMT 495 Business Policy Credits: 3
- MKTG Elective Credits: 3
- MKTG/MGMT Elective Credits: 3
Total Minimum Credits to Graduate 120–122
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